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Drive Success by Driving Sales

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Growth Coach Lisa Hudson

Many entrepreneurs are leaders in ingenuity and innovation, but sometimes they forget about one crucial element of business – sales. Whether you’re a chief-everything-officer handling the entire business alone or a company leader looking to strengthen the numbers from within the ranks, sales is an essential component in businesses of all shapes and sizes.

For this blog, we spoke to Growth Coach Lisa Hudson, President and Owner of The Growth Coach of Carmel. Lisa has been serving business and sales professionals in Carmel, Noblesville, Fishers, Zionsville, Westfield and the surrounding areas in Indiana since late 2015. Prior to The Growth Coach, Hudson was with Macy’s for 26 years, including Vice President Store Manager for 19 years. She worked with team ranging from 60 employees to 450 employees and was charged with using strategic leadership and development skills to drive business results.

Hudson offers the full suite of Growth Coach services, including Sales Mastery, a year-long program aimed at helping business owners, sales professionals and sales teams learn how to turn leads into prospects and then into clients.

“Sales Mastery is a strategic approach to helping participants to drive stronger sales results.  In that program, we learn and practice how to turn leads to prospects to clients at an improved time frame and with a stronger closing percentage.  I like to think of it like taking the swirling clouds you might see at the beginning of a storm and watching it explode into a tornado!  Do you really need more leads or do you need to be more strategic with the leads you already have? Can you learn to maximize and close more often?” Hudson said. “Anyone who drives their business results with a sales focus can benefit from sales coaching, including business owners who started their business and now realize that selling their services is critical to the growth of their business to sales team members that have goals to exceed and want consistency in their sales results.”

Although individual coaching is available, sales coaching – like The Growth Coach’s cornerstone Strategic Business Owner program – is best done in a group setting through the Sales Mastery program. Hudson said working in a group, whether as a company team or as a group of strangers coming together with a shared goal, has a great impact on learning.

“The group setting experience encourages great discussion and allows us to share ideas and best practices, brainstorm and learn the Strategic Mindset approach.  Everyone has successes and, often times, the people in the group are all struggling with many of the same challenges. It is great to see the participants thanking one another for an idea or process that they can try to help ease their workload and results. The group feels a sense of accountability to have met their commitments and share successes with everyone at the next monthly workshop,” Hudson said.

Working with a sales coach isn’t just about learning new skills, it’s also about finding new ideas and inspiration, figuring out how to motivate yourself and hold yourself accountable, and being more strategic about goals and actions – skills that can help you learn to build trust relationships that turn into sales. In addition to personal coaching, Hudson recommends that her clients spend time reading industry expert-written business and sales books to keep the inspiration and motivation flowing. Learn more about Sales Mastery here: http://thegrowthcoach.com/sales-mastery-sm/ and visit Lisa’s site here: http://thegrowthcoachcarmelin.com/.

Filed under: Business Coaching Tagged: business coaching client success, business coaching tips, business owner emotional management, business owner mindset, business owner roles, business systems, delegation, entrepreneur, Growth Coach, leadership, marketing, positive thinking, prioritization, sales, sales blog, Sales Mastery, sales success, selling, small business leader, small business management, strategic business owner, strategic mindset, strategic thinking

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About

I’m Aundre Pace, owner of The Growth Coach of Plainfield and Naperville, and I’m here to help you find success in business and balance in life. As a Growth Coach, I work with business owners, company leaders, management teams, sales people and self-employed professionals through quarterly workshops, one-on-one coaching, special project coaching and more.

Testimonials

I started working with Aundre on August of 2015. The main reason I wanted to work with him was to have assistance in growing the income from my direct marketing jewelry business. I specifically told him I was looking for an accountability partner to whom I had no emotional attachment. Having worked with him for four months, I am very pleased with the results. Though I have not achieved all of my desired goals as of yet, I have been able to identify many of the obstacles to that and have eliminated some of them. He has helped me to see more clearly that some of my original goals were not realistic and has helped me reformulate them. In addition, by helping me set goals that I was able to achieve, he has helped me develop more of a can do attitude. I would highly recommend him to anyone who is trying to get their business (and/or their life) on the right track.

Plainfield & Naperville, IL

815-436-6481


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